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How can I monitor brand visibility on Microsoft Copilot?

Integration

Bikma monitors brand visibility on Microsoft Copilot by running the monitored prompts and measuring presence, cited sources and sentiment in the model's answers.

How Bikma monitors it

Bikma runs the prompt set against Copilot and measures presence, cited sources and sentiment, with results comparable to the other models inside the same platform.

Why monitor Microsoft Copilot

Microsoft Copilot, born as Bing Chat in February 2023 and renamed over the course of that year, is built on OpenAI models and integrated into Windows, into Microsoft 365 and into Bing search. That reach makes it important above all for business audiences and for anyone working inside the Microsoft ecosystem.

Plan availability

Copilot is included in the top plans (Partner for agencies and Corporate for brands), along with Perplexity, Claude and Grok, with usage defined at activation.

Frequently asked questions

Where is Copilot most widely used?

Across the Microsoft ecosystem (Windows, Microsoft 365, Bing), so it is relevant above all for business audiences.

Is Copilot included in the standard plans?

No: it is available on the top plans (Partner for agencies and Corporate for brands), with usage defined at activation.

Does Bikma compare Copilot with the other models?

Yes: the data feeds into the cross-model view alongside the other LLMs.